Posts in: Online Marketing

5 Reasons to Publish a Company Newsletter

30 May 2019 by Liam Dempsey

As marketing consultants, we regularly field questions about the business value of or case for company newsletters. We’ve been writing and publishing a monthly company newsletter since January 2014 – and we have no intention of stopping any time soon.

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Posted in Online Marketing, Resources
Liam Dempsey as ITAG Outreach & Marketing Chair

Liam Dempsey Named Outreach & Marketing Chair of ITAG Board

22 May 2019 by Liam Dempsey

We’re delighted to announce that our own Liam Dempsey has been named as the Chair of the Outreach & Marketing Action Team for ITAG. As the Chair of that team, Liam will lead and coordinate efforts to grow and sustain the community of professionals that belong to ITAG. Liam was appointed to this volunteer position at the May 2019 meeting of ITAG. Continue reading »

Posted in News, Online Marketing
Survivors Fund Donation Page

Increasing Donations With a New Design

24 Apr 2018 by Lauren Pittenger

As taking donations online is undoubtedly an important aspect of having a website for non-profit organizations, we work with our clients to ensure they get the most value from their websites and donation forms. We help organizations increase donations by crafting intuitive designs and engaging messaging. We configure tracking systems to empower charities to see how visitors are using their site, so those charities can make informed decisions about increasing donations through their sites. Continue reading »

Posted in Online Marketing, Web Design
A Google Analytics geo chart

SEO Audit to Increase Website Conversions

20 Mar 2018 by Lauren Pittenger

While an online brochure website can bring value to any business or organization, we work with our clients to ensure they get the most value from their sites. We craft designs, target messages, and calls-to-action geared towards helping our clients grow their businesses and organizations by encouraging visitors to their websites to contact our clients via a website form, email, or telephone call. For LBDesign, a website must deliver real business value. Continue reading »

Posted in Online Marketing, Web Design

What’s New in Yoast SEO 7.0?

13 Mar 2018 by Lauren Pittenger

A plugin that we use on all of our builds, the Yoast SEO plugin, underwent significant changes in its most recent update. This latest update to Version 7 saw changes to the plugin user interface and how XML sitemaps work.  Continue reading »

Posted in Online Marketing
Marketing + Design for People Who Help People

Marketing and Design for People Who Help People

18 Jan 2018 by Lauren Pittenger

While our offices were closed on Monday in honor of Martin Luther King, Jr. Day, Liam and I watched the Netflix documentary, 13th. The documentary is about race, the justice system and mass incarceration in America. It talked about the Black Lives Matter movement and how it’s about asking the question, “Whose lives are valuable?” While we continue to think about what we learned from the film and what it means for us, the question of whose lives are valuable has me reflecting on our team values – and about the work we do as designers.
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Posted in Online Marketing
LBDesign Mini Project Update

Mini Project Update: Hallway Chats, Andrea Gallo + WCUS

7 Dec 2017 by Lauren Pittenger

As we wind down the year and wrap up a few projects, we’re excited to share a few of the projects we recently completed or supported.  Continue reading »

Posted in Online Marketing
LBDesign Mini Project Update

Mini Project Update: VIP + ARH

3 Nov 2017 by Lauren Pittenger

At LBDesign, we help many different clients manage and grow their online presence through website design, marketing strategy, copywriting, social media, and more. Recently we helped two longtime clients step up their presence. Continue reading »

Posted in Online Marketing
Google Page 1 Ranking

Maintaining Local Google Search Ranking After Relocation

20 Oct 2017 by Liam Dempsey

At LBDesign, we work closely with clients to help get them found in local Google searches. Appearing high in Google search results means being found by people looking for the services our clients provide. Continue reading »

Posted in News, Online Marketing
Collecting Donations with WordPress

Online Donations With Your WordPress Website

31 Mar 2016 by Lauren Pittenger

For directors and chief executives of charitable and non-profit organizations, increasing online donations presents real challenges. As part of our daily work at LBDesign, we regularly help such organizations implement and market new or updated WordPress-driven online donation functionality. Continue reading »

Posted in Online Marketing