When we first set out to create and publish a newsletter for LBDesign, we knew it would be a challenge. The stories of failed small business newsletters are aplenty. Yet, we also appreciate that a great number of businesses use newsletters as part of their marketing plan. We tasked ourselves with creating a newsletter service that would be easy for us to manage, fun to produce and that delivered significant returns on investment. As we celebrate the one year anniversary of our newsletter, we are delighted to report that we succeeded on every account. Continue reading »